Joadre

I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.

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5 businesses to start with less than 100K in Nigeria.

What business to start? This is a hot question! Very Often we are not satisfied with our 9 to 5 jobs because we know that we have more potential and probably the job environment will not...

More Than Ever, 45 Million People Are enslaved! Modern slavery

But for who do they have to work for?. Who are they salves to?. Who do they produce for or render services to?. Apart from the person or network directly profiting from their work by...

Your clothes can prevent trafficking. My TEDx Talk

Oh yes, I felt moved and empowered by the multiple feedback in black and white, in a glass with my name on it. These positive feedback affirmed my vision to restructure global cash-flow in the retail of consumer goods, to increase the income margin for people actually making our goods.

If you can not share knowlegde then start with a smile!

Have you ever thought of doing something extraordinary for a friend, family member or even for a stranger?  “A smile is the light in your window that tells others that there is a caring, sharing...

Dreams Drown In The Mediterranean – migration.

Here is a story of a Nigerian man who migrated to Lybia years ago but got stuck in the war zone. “I couldn’t go back to Nigeria – the way south was blocked – so I met some people in Tripoli who said they knew how to get to Italy.

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Inevitable side income of human trafficking! Sustainable fashion is the future.

Retailers do not only have power but also the largest portion of the cake, leaving about 35 - 40% of the money you pay for a shoe to them. They have to survive, just like Selema. They do not have side income, no daughter to sell to human traffickers!

2 kind of entrepreneurs to learn from.

We can learn to plan like the plan-freak, but with ease. Not everything must be planned out. After starting our business, we can learn to freestyle but in line with the plan we created.

You have the privilege to speak up, use it!

For me, its the right of vulnerable individuals from Africa. Their right to a secured life as humans. Their rights to have a basic standard of living that we "the privileged" world citizen now consider "the norm", from where we judge the rest of the world. With the privileged, I mean those who can put on their taps and water runs out of it. Those who prepare for a pre-announced 10 minutes power blackout by lighting candles to make it memorable and romantic.

If you can not share knowlegde then start with a smile!

Have you ever thought of doing something extraordinary for a friend, family member or even for a stranger?  “A smile is the light in...

2 Ways to Protect Your Idea | How Best Business Evolve

Learn how great business ideas evolve. Use these 2 easy no-cost ways to protect your idea and stand out.