Joadre

I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.

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Don’t Let Your Dreams Hold You Back!

Exploring the Fine Line Between Dreaming and Doing. Hey there, dreamers and doers! Today, let's dive into a topic that's as intriguing as it is crucial for success: the relationship between our dreams and our actions....

Africa Days 2024 | The “I Want A Table” Speech.

Diaspora's from Africa seek to create tables, creating seat opportunities. Joana Adesuwa Reiterer's speech I Want A Table.

Discover Your Values To Build A Meaningful Business.

Use these 3 practical steps to find your values and learn two primary game-changing ways to apply them to your business.

How African Entrepreneurs Can Create Equitable Economy.

7 questions to help you build a value chain and 7 issues we must address to win our space as African entrepreneurs.

Low-Capital Business Idea & Approach For 2024

Explore these three sectors - Production, Health, and Food, wisely to build a sustainable and low-capital business in 2024.

Kolanut Bite With The Elders

The Kolanut is thought to be a disease preventative, but it has other attributes. Kolanut is a sacred diet that can enhance wellbeing.

7 Most Lucrative Businesses In 2023 for Nigeria 

Looking for what to launch? Here are the best 7 lucrative businesses in 2023 that you can start in Nigeria now! 

How To Start A Barbing Salon Business In Nigeria

Find out all the needed things and tips to start your own barbing salon business in Nigeria. You can start with 50K or less!

Voices Uprising | Pre-Colonial Economic Structures Impact Africa, With Olaf Bernau  

In the film Voices Uprsing, Olaf Bernau explains how the economic structure from slavery has continued to date, and it's impact in Africa.

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Use The Funding List Of The JoadreTRIBE App

Find funding programmes that are both local, national, and international. Learn how to leverage the information in our app.

The “Quality-Only” train? Is that Possible In Nigeria?

Is it possible to produce quality products in Nigeria? A Retrospective Lens on Nigerian Production History.

Design Your Mood To Increase Productivity

Design your workspace to transform your mood to inspirational. Increase your productivity as an entrepreneur. Know thyself!

Does enlightenment have an impact?

There are hundreds of organisations out there trying to engage target groups and inform them about different dangers. Excellent but with what is the approach? I have seen too often that these “preachers”, myself included, often come as experts with our fully baked solutions into the space, motivated to “help” the affected.

ONLY authentic African made, please.

Africa is so sexy, that even European and Asian companies get their all white team to design hyper colorful prints in Manchester,  Holland, in Asia and produce them there and then sell it to the world as African prints.