Joadre

I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.

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How to write a blog

When I visited our Lab in Lagos in February, I engaged in a serious discussion with some digital markers as they auditioned to join our team. Btw, yes we are still searching for a competent...

Startup Nigeria. Developing a growth mindset.

We keep hearing that there are 2 types of mindset - the growth mindset and the fixed mindset. Well before I explain how you can choose the later and begin to develop your idea, lets...

Inevitable side income of human trafficking! Sustainable fashion is the future.

Retailers do not only have power but also the largest portion of the cake, leaving about 35 - 40% of the money you pay for a shoe to them. They have to survive, just like Selema. They do not have side income, no daughter to sell to human traffickers!

7 ways to protect against Covid-19.Pt. 1 

*Pardon me because this blog has to be very long! This blog article is long and I have divided it into several parts.  As we face these pandemic crises and our healthcare centres begin to get...

What is CoVid-19 a.k.a Coronavirus?

Coronavirus disease (COVID-19) is an infectious disease caused by a new Coronavirus which is spread primarily through contact with an infected person when they cough or sneeze. It also spreads when a person touches a...

Global health challenges: Flu, water, malnutrition, now CoVid-19.

The new COVID-19 has led to more than 454,000 illnesses and more than 20,550 deaths worldwide. While we fight the CoVid-19 pandemic, we should also not forget that we have other global health challenges which...

How to capture your best business ideas.

Life in Africa is beautiful, especially if you have financial resources and access to a profound social network. But what if you come from a background where you might have to create your own blueprint...

Blueprint To Succeed in 2020

2020 came in a rush for many of us. We barely wrapped up 2019 and here we are almost 3 week in. Nevertheless, I am very excited because I have a whole lot of exciting...

There is greatness in simplicity.

I grew up in a very complex culture where you have to be super creative which on the other hand even leads to more complexity.

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“Millionaire” with Nigerian Musician & Guitarist, Peter De Rock

Peter De Rock explores the condition of many Nigerian graduates in his song "Millionaire".

Before You Invest In A Business, Look For These 6 Signs

Before you invest in a business, find the USP, plan, documents, forecast and story. Use these 6 signs as a guide.

African music Instruments

Powerful traditional African music instruments. African music instruments are a part of a rich musical tradition that spans the continent.

Fashion industry business ideas in Nigeria in fashion

In the first blog episode in this series “business in fashion”, I expanded a lot about the diverse opportunities in the fashion industry without actually focusing...

Which Investment is better? Cryptocurrency Vs. Real Estate

Learn which investment- crypto or real estate, works for you. Cryptos can make you richer overnight but real estate is less volatile.