Joadre

I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.

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Find your power and the secret to success.

I am not going to list out a step or guide as the secret to success. No, I would rather want you to understand how to develop a lifestyle that would bring you lasting success,...

Start a business with what you have

I keep getting people write me saying they do not have capital to start a business. Some even send me these kind of one liner questions – business to do with 100k, best business to...

7 entrepreneurship steps to get great things done!

Especially when I see the loads of work that needs to be done. So how do I cope and keep myself inspired, on track as an entrepreneur? I use my favorite goal-to-habit strategy, that I will share now beneath, but before, I should introduce my 6 key program to you.

Get the glow without bleaching cream.

The issue here is the message that is now prevalent in society about lighter skin being a better option and appearance. There are countless studies that have shown this perception to be in strong existence. Therefore the lifestyle of bleaching strengthens the perception in itself. And please save that argument that white people tan. Yes, many do, but must that be our measurement standards?

10 things to include in your business plan!

Anytime we hear business plan, the name alone could scare us and make us feel like this is going to be a very tedious and non-rewarding process. No it would not! So many people do not really know where to start from. And hell yes, they are justified. How do you start creating a business plan for a business that…

3 Nigerian export products for small scale export business.

Exportation business can be built with services, not only products. If you opt in for products, then channel your focus towards consumer goods. Find ways to approach a product idea with your individual unique perspective. Think outside the box. We are here to assist you.

10 lucrative business ideas in Nigeria.

Finding the right business idea is all about finding a problem you are passionate about to solve. Look deeper into the service industry as there are many opportunities there. Service industry does not really require high capital, and your fixed cost could be as low as zero if you work from home. Ok, maybe internet cost and transportation, some advertising cost and setup of company.

Fashion industry business ideas in Nigeria in fashion

In the first blog episode in this series “business in fashion”, I expanded a lot about the diverse opportunities in the fashion industry without actually focusing my attention to tailoring. Because tailoring is just one aspect in...

Business in fashion. 35 careers, which is for you?

Now, it is important not to forget that fashion is all about the unique aesthetics you create. Also that the fashion industry offers you a great opportunity to explore different jobs, services or professions. Being smart means you have to carve out your own niche and build a business around it. And guess what, there are a couple of ways to actually start this business from home, with very little investment needed.

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Let’s Start The Conversation With BiCurosity | Interview with Filmmaker James Amuta 

Filmmaker James Mauta starts a conversation in Nigeria about bisexuality—a young woman who doubts her sexuality ten years later.

#EndSARS protesters, Shot and Killed. Who is responsible?

#EndSARS protesters, Shot and Killed. Who is responsible? The evidence before the panel shows that after the Nigerian Army left, the Nigeria Police followed up with the killing of the protesters.

Startup Nigeria. Developing a growth mindset.

We keep hearing that there are 2 types of mindset - the growth mindset and the fixed mindset. Well before I explain how you...

Nigerians protest police brutality is far more than SARs!

It’s been days since the protest has been happening on the streets as Nigerians protest police brutality. The Nigerian police disenforced SARs unit judges a person's genuity by their appearance. Where are the social media friends who activated their voices on social media a couple of months ago after the incidence in America?

Use Data To Grow Your Business // Data Intelligence For SMEs.

Learn how to use Data intelligence to grow your business and build a strong customer base. SME Basic Introduction to DI.