Joadre

I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.

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Discover Your Values To Build A Meaningful Business.

Use these 3 practical steps to find your values and learn two primary game-changing ways to apply them to your business.

How African Entrepreneurs Can Create Equitable Economy.

7 questions to help you build a value chain and 7 issues we must address to win our space as African entrepreneurs.

Low-Capital Business Idea & Approach For 2024

Explore these three sectors - Production, Health, and Food, wisely to build a sustainable and low-capital business in 2024.

Kolanut Bite With The Elders

The Kolanut is thought to be a disease preventative, but it has other attributes. Kolanut is a sacred diet that can enhance wellbeing.

7 Most Lucrative Businesses In 2023 for Nigeria 

Looking for what to launch? Here are the best 7 lucrative businesses in 2023 that you can start in Nigeria now! 

How To Start A Barbing Salon Business In Nigeria

Find out all the needed things and tips to start your own barbing salon business in Nigeria. You can start with 50K or less!

Voices Uprising | Pre-Colonial Economic Structures Impact Africa, With Olaf Bernau  

In the film Voices Uprsing, Olaf Bernau explains how the economic structure from slavery has continued to date, and it's impact in Africa.

Badagry Slave Barracoon | A Journey Through The Dark Heritage of EnSlavement.

Badagry was created around 1425 AD. We visit Seriki Williams Abass's museum and Badagry salve Barracoon to understand the inhumanity that occurred during the enslavement era.

Start A Low-Capital Business With Vocational Skills

For low-capital business idea, you must adapt your product, do market research, understand the customers and set up your business correctly.

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Harnessing Global African Power & Diaspora Remittances for African Development.

Explore global African power and diaspora remittances. 160 million Africans diasporas forwarded more than $95 billion in remittances.

Organic Skincare? “Leave Me Alone!” Cries Your Skin!

Find out some differences between organic and natural? Do not get scammed because you want your skin to Pop or Glow.

Introducing my podcast “Activate by Joadre”

There is so much opportunities and prospects in Africa. I know this from my experience, my projects. Yes, the environment could be super challenging, but that’s even more reason to start developing your ideas now into a business to solve these problems. Remember that a problem is always the driver of a great business case. I shed more light on this topic in my business program.

African Kingdoms In Pre-Colonial Nigeria; Pt 1

Hausa, Kano and Katsina are African kingdoms before the colonial invasion. Discover them. More articles will be published in this series.

You Need A Business Coach For These 4 Undeniable Reasons

Estimated reading time: 4 minutes You may have heard the term “business coaching” before. Maybe you’re curious about what it is, why you need...