I am Joana, a Nigerian-born Austrian-based entrepreneur and activist. Founded Joadre in 2012 and continue to develop content to engage and empower African SMEs.
Africa is so sexy, that even European and Asian companies get their all white team to design hyper colorful prints in Manchester, Holland, in Asia and produce them there and then sell it to the world as African prints.
On our platform, there are many products that are manufactured out of African batik, making customers ask us repeatedly what Batik is. Batik is an ancient but still modern form of dying textiles. Here is...
Women should earn less because they are less intelligent? Weaker? Dumb? I guess Korwin-Mikke never heard of Valentina Tereshkova who visited space while he was still struggling to understand his masculine privileges or neither has he heard of Liala...
But for who do they have to work for?. Who are they salves to?. Who do they produce for or render services to?. Apart from the person or network directly profiting from their work by...
Oh yes, I felt moved and empowered by the multiple feedback in black and white, in a glass with my name on it. These positive feedback affirmed my vision to restructure global cash-flow in the retail of consumer goods, to increase the income margin for people actually making our goods.
Here is a story of a Nigerian man who migrated to Lybia years ago but got stuck in the war zone. “I couldn’t go back to Nigeria – the way south was blocked – so I met some people in Tripoli who said they knew how to get to Italy.
Have you ever asked yourself, Who am I? Is this all there is? Am I authentic to me? These profound questions often emerge when life’s routines...
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